That said, the day of the week should not be a deciding factor when setting up your Facebook Ads campaign. Instead, focus your strategy on the unique nature of your business and niche, and the high-demand seasons in your industry.
Things now make a lot of sense to me.It costs soo much to show your ads on tier one countries. The cpc is very very high. Facebook even charges for impressions.Thanks for this, i appreciate.
What a fantastic article. Before reading this article I myself did not know the fact that CPC can vary even by hours and months. I used to wonder why sometimes I get very higher CPC when promoting my blog post for the same audience that has given me much less CPC in the past. Thanks for all those graphs related to CPC Statistics. It is very helpful. It would definitely help me to come into better conclusions in relation to my facebook ads campaign cost per click.
In the kingdom of Calicut, as has been said, there grows much pepper on trees like ivy, which climbs up the palms and other trees, and poles, and makes clusters; and much very good ginger of the country, cardamoms, myrobolans of all kinds, bamboo canes, zerumba, zedoary, wild cinnamon; and the country produces this though covered with palm trees higher than the highest cypresses: these trees have clean smooth stems without any branch, only a tuft of leaves at the top amongst which grows a large fruit which they call tenga: by this they make profit, and it is a great article of trade, for each year more than four hundred ships are laden with it for many parts. We call these fruits cocoas: these trees give their fruits the whole year without any intermission; and there are others which support the people of Malabar, so that they cannot suffer famine even though all other provisions should fail them: because these cocoas, both green and dry, are very sweet and agreeable, and they give milk, like that of almonds. Now each of these cocoas when green has inside it a quart of water very fresh, savoury, and cordial; it is very nourishing, and when they are dried that water congeals inside in a white fruit the size of an apple, which is very sweet and delicious: they eat the cocoa also when dry. They make much oil of these cocoas in presses as we do, and with the rind which these cocoa-nuts have close to the marrow, they make charcoal for the silversmiths, who do not work with any other charcoal. And with another husk which it has outside the first, which makes many threads, they weave cordage, which is a great article of trade; and from these trees they make wine with the sap, which is like spirits, and in such great quantities, that many ships are laden with it. With the same wine they make very good vinegar, and they also make very sweet sugar, which is yellow like honey, and is a great article of trade in India. With the leaves of the tree they make mats of the size of the leaf, with which they cover all their houses instead of with tiles: and with the tree they also make wood for their houses and for other services, and firewood. And of all these things there is so great abundance that ships are laden with them. There are other palm trees of other kinds, and shorter, from which the leaves are gathered upon which the Gentiles write. There are other palms, slender and very lofty, and of very clean stems, upon which grow clusters of fruit the size of walnuts (which the Indians eat with the betel, which we call Folio Indio), and they call Areca. It is much esteemed among them and is very acid: there is such a quantity of it that they fill many ships with it for Cambay and the kingdom of Decan, and many other parts, after drying and packing it.
The King of Ceylan is always in a place called Columbo, which is a river with a very good port, at which every year many ships touch from various parts to take on board cinnamon and elephants. And they bring gold and silver, cotton and silk stuffs from Cambay, and many other goods which are saffron, coral, quicksilver, vermilion which here is worth a great deal; and there is much profit on the gold and silver, because it is worth more than in other parts. And there come likewise many ships from Bengal and Cholmendel, and some from Malaca for elephants, cinnamon and precious stones. In this island of Ceylan there are four or five other harbours and places of trade which are governed by other lords, nephews of the King of Ceylan, to whom they pay obedience, except that sometimes they revolt. In the middle of this island is a very lofty mountain range in which is a very high stone peak, and upon it a pool of spring water, and on this stone there is the form of a man's foot, which the Indians say is the footmark of father Adam, whom they call Adam Baba. And from all those parts and kingdoms the Moors come in pilgrimage, saying that father Adam went up from there to heaven, and they go in the habit of pilgrims, with chains of iron, and clothed with skins of leopards, lions, and other wild animals, and on their arms and legs they inflict wounds continually along the road to keep up open sores, saying that they do that for the service of God, and honour of Mahomed and Adam Baba. And some of them go well provided with money which they carry hidden to spend it on the jewels of Ceylon. Before they arrive at this mountain where Adam's footstep is, they go through swampy land, through valleys full of water, and by the banks of water, and they have five or six leagues to go with water to the waist, and all carry knives in their hands to rid themselves of the leeches which fasten on their legs, and which are innumerable. And on arriving at the mountain they make the ascent of it, and they cannot mount up to the pinnacle except by ladders of iron chains, which it has put round it, of a great thickness. And on the top of it they wash with the water of that pool, and perform their prayer: and they say that with that they remain free and pure of all sin. The said island of Ceylon is very near the mainland, and between it and the continent are some banks which have got a channel in the midst, which the Indians call Chylam, by which all the Malabar sambuks pass to Cholmendel. And every year many are lost upon these banks because the channel is very narrow: and in the year that the Admiral of Portugal went the second time to India, so many ships and sambuks of Malabar were lost in those shallows, that twelve thousand Indians were drowned there, who were coming with provisions, and were determined on driving the Portuguese fleet away from India, without allowing it to take any cargo.
Leaving these islands which are many, almost unnumbered, of all of which the names are not known; and they are towards the north and in the direction of China, and there is not much information about them; it is only known that after passing the kingdom of Ansyam and other kingdoms, there is the kingdom of China, which they say is a very extensive dominion, both along the coast of the sea and in the interior of the country; it is a country of Gentiles, and it possesses many islands in the sea also inhabited by Gentiles, subject to it, in which the King of China keeps his governors and officers of his appointment. This king always resides in the interior of the country in very large and good cities. No foreigner enters within the kingdom, they can only trade in the sea ports, and in the islands; and if any ambassador from another kingdom comes to it by sea, he first gives information of it in order that he may enter, and afterwards the king bids him be conducted to where he is staying. The inhabitants of the country are white men, tall, well-made and gentlemen; and so likewise the women. They have got only one defect, that their eyes are very small, and on their chins they have three or four hairs and no more; the smaller their eyes are, so much the prettier they think them; and the same as regards the women. They are very smartly dressed, clothed in silk and cotton and woollen stuffs, and their costumes are like those of Germans; they are shod with soft leather boots and shoes, like the people of a cold country. They have a language of their own, and the tone of it is like that of Germans. They eat on high tables like ourselves, with their napkins, and for as many as may be there to eat, they set before each one a plate, a small roll, and a knife, and a silver cup; they do not touch the food which they are going to eat with their hands, but eat it with little pinchers of silver or wood, and they hold in their left hand the dish or porcelain in which they eat, brought very close to the mouth, and with those pinchers they eat very quickly. They prepare various kinds of viands, and eat all meats, and wheaten bread. They drink several kinds of wine, and many times during their meals. They also eat the flesh of dogs which they hold to be good meat. They are men of truth and good gentlemen: they are great merchants of all sorts of goods. They make much porcelain in the country, and very good, which is a great article of commerce for all parts. They make them of sea snail shells well ground and with the whites and shells of eggs, and of other materials, of which they make a dough, which they put under the earth to ripen and mature itself, for a space of eighty or a hundred years, and they leave this mass as a treasure and inheritance, because as the time approaches for working it so it becomes more valuable, and in this way they leave it to their sons and grandsons; and after the time has arrived they work it into vases of all patterns, and after they are made they enamel and paint them. There also grows and is produced in this country of China much very good silk, of which they make a great quantity of stuffs; that is to say, damasks of all colours, satins of several kinds, and brocade. There is much rhubarb in this country, and much musk, very fine silver, seed pearl, and pearls that are not very round. They also make many other very pretty gilded things in this country; that is to say, very rich chests and trays of gilt wood, salt dishes, fans, and other delicate works of ingenious men. They are also great navigators in very large ships which they call jungos, of two masts, of a different make from ours, the sails are of matting, and so also the cordage. There are great corsairs and robbers amongst those islands and ports of China. They go with all these goods to Malaca, where they also carry much iron, saltpetre and many other things, and for the return voyage they ship there Samatra and Malabar pepper, of which they use a great deal in China, and drugs of Cambay, much anfiam, which we call opium, wormwood, Levant gall nuts, saffron, coral wrought and unwrought, stuffs from Cambay, Palecate and Bengal, vermilion, quicksilver, scarlet cloth, and many other things. In this country of China the pepper is worth fifteen ducats the quintal, and more according to the quantity they carry there, which pepper they buy in Malaca at four ducats the quintal. Many of these Chinese take their wives and children continually in the ships in which they live without possessing any other dwelling. This China borders on Tartary towards the north, and it is a thousand leagues distant to the north-north-west from the Malucos. 2b1af7f3a8